Steady Clappin'

Holga D

Published on July 1, 2010 // Design + Photography

So, I pretty much need this to be real. Saikat Biswas made this concept of a digital Holga. For one, it’s beautiful. It’s a design Howard Roark would be proud of. Simple, elegant, and without anything it doesn’t need.

I also love the integrity of it. Sure, it’s digital, but it wouldn’t have an LCD or anything. Your images would be stored on an SD card and downloaded later, recreating that delayed gratification (or frustration) getting film developed entails. There’s an E-Ink display for battery status, frames left, aspect ratio, etc. and also a clever idea of having the top being able to flip for easier use for those weird southpaws among us.

There is the problem of digitally recreating those random light leaks and imperfections that make the Holga what it is. But whatever, that’s for the scientists and Kevin Costner to figure out.

The only thing I could see going wrong with this is the hipsters getting so upset that Holga went digital, they turn on the brand. It’d be like Dylan going electric. They wouldn’t be able to wrap their little brains and wispy mustaches around the idea. The tragedy!


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